Oben Electric to launch 4 electric two-wheelers
Oben Electric, a homegrown electric vehicle manufacturer, is gearing up for its next phase of growth as it plans to launch four new electric two-wheelers over the next six months, with prices starting as low as Rs 60,000 and going up to Rs 1,50,000. This strategic move underlines the brand’s commitment to offering affordable, high-performance EV solutions tailored to diverse consumer preferences across segments.
With the EV market primed for rapid expansion, the company aims to tap into the significant potential of the two-wheeler sector, catering to an untapped 70% of the motorcycle market.
“With the right products and infrastructure, we can facilitate the transition from ICE to EVs with ease. We believe that with our new models, we are taking a major step toward unlocking the full potential of the EV market and making electric mobility accessible to all,” said Madhumita Agrawal, founder and CEO of Oben Electric.
In addition to the upcoming model launches, Oben Electric is expanding its presence across India. It is set to open over 60 showrooms across major cities by the end of this year.