ICFAI director Sudhakar Rao honoured as ‘Marketing Maverick 2024’ by Dun & Bradstreet

ICFAI Group’s Director of Branding & Communications, Sudhakar Rao, has been recognised as one of the ‘Marketing Mavericks 2024’ by Dun & Bradstreet. This prestigious accolade celebrates marketing leaders who have demonstrated exceptional achievements and made significant contributions to the industry.

In a congratulatory message, Vipul Oberoi, Director – Marketing, CSR and Learning Solutions at Dun & Bradstreet, praised Rao, saying, “Heartiest congratulations on being selected among the Dun & Bradstreet Marketing Mavericks 2024. Your marketing campaigns, strategies, and dedication to excellence have made a significant impact on the industry. You have demonstrated a true maverick spirit, challenged the status quo, and pushed the boundaries of what’s possible in marketing.”

At the award ceremony held at the Taj Santacruz, Mumbai, the organisers emphasised the purpose behind the recognition, highlighting, “The Marketing Mavericks are the visionary trailblazers of the industry, known for their creativity, innovative thinking, and ability to execute highly effective marketing campaigns. These leaders continuously set new benchmarks in marketing excellence, driving both marketing and strategic business goals.”

Upon receiving the award, Rao shared his thoughts, “It is with immense joy and gratitude that I accept this prestigious recognition from Dun & Bradstreet. Being named a marketing maverick is a validation of my belief that marketing, especially in the education sector, is about more than just driving results – it’s about making a meaningful difference. By combining creative strategies with data and a deep understanding of our audiences, I aim to foster trust and engagement in every campaign. I thank Dun & Bradstreet for this honour, and I’m excited to continue exploring new frontiers in marketing that inspire and shape the future.”