TELEVISION

Lethal show

Akshay in action
Akshay in action

TWO years ago the National Geographic Channel treated viewers to the immensely watchable martial arts series The Seven Deadly Arts with Akshay Kumar.

The channel is now unleashing Fists of Fury from February 12 to 23 at 10 p.m. The series will outline the 2000-year-old unique culture and history that enriches art forms like karate, taekwondo and more.

The series will feature adrenaline-pumping segments which will include Fight Science 1 and 2, Kung Fu Monk, Samurai Sword, Kick Fighters, Kung Fu Killers, Kung Fu Dragons of Wudang, Behind the Blade, Made in Hong Kong and The Martial Art of Deception.

Says a channel spokesperson, "Fists of Fury promises to make our viewers rethink the abilities of the most lethal weapon in the world — the human body. It is an action-packed look at some of the most ancient deadly arts, which brings to light the science behind the legends we have read about and seen in the movies. The series is sure to get every person with any interest in martial arts completely hooked."

Krishna returns

Makhan Chor: Indian flavour on foreign channel
Makhan Chor: Indian flavour on foreign channel

PHIR Bhi Dil Hai Hindustani may suddenly hold a great appeal for Indians but for Cartoon Network it is becoming a good business strategy. The channel is deepening its market reach by customising its shows to suit Indian viewers.

After the successful premiere of Krishna: the Birth, on Janamashtami, the channel celebrated Republic Day with Krishna: Makhan Chor. Produced by Green Gold Animation Studio, the one hour and 17 minutes long, 2-D animation movie, showcased the mischievous side of Lord Krishna as a child.

This is Cartoon Network’s third acquisition from the Hyderabad-based animation studio, the earlier being Vikram Betaal in 2005 and Krishna: the Birth in 2006, which was the first of the four-part Krishna series to be showcased on the Network.

A spokesperson of the channel says, "There has been no looking back on local acquisitions since 2001, when Cartoon Network was the first kids’ channel to`A0premiere Indian animation which has been a hit with kids."

Viewership in India is beginning to go swadeshi. And foreign channels have understood that Indians are getting increasingly spoilt for choices. Which is why they are laying out the goodies.





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