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HALF NOTE Money, money, money Must be funny In the rich man's world.
Money, money, money Always sunny In the rich man's world.
Aha aha All the things I could do If I had a little money It's a rich man's world. It's a rich man's world. THIS ABBA song, which went on to become one of the biggest hits of all times, is an apt descriptor of the phase the Indian music industry is passing through at present. Ironically enough, the only thing that is music to the industry's ear these days is the ring of the cash registers. While the 60s saw the
entry of black and white music videos, the 70s ushered in colour
versions and the advent of Doordarshan and the all-time favourite music
countdown, Chitrahaar, whose ratings then can only be compared to
the Big-B driven quiz show Kaun Banega Crorepati. But with the
passage of time, and the entry of multiple entertainment channels, Chitrahaar
lost out to musical shows and 24-hour music channels like Channel V,
MTV, ETC, ETC Punjabi, Lashkara, B4U, Sony and Zee to name a few. |
Another point that needs to be
highlighted is that music legends like Lata Mangeshkar and Asha Bhosle,
and artistes like Baba Sehgal, Alisha Chinai, Remo Fernandes, Shaan,
Lucky Ali, Sunidhi Chauhan and Shubha Mudgal were not creations of any
star search or talent hunt. They scaled the peaks of their career by
sheer dint of hard work and pure talent. There were no short-cuts to
their success. I wish the girl band that Channel V is planning to launch
later this year all success and hope that it doesn't go the Spice Girls’
way. |