The New Age Art Boom
The demand for installation art as an investment is yet to find ready acceptance in India. However, young artists are increasingly exploring the freedom of expression that this modern art medium allows
Nonika Singh
Part of the series Falling Fables by Reena Saini KallatPainting is dead. Vivan Sundaram may have declared so decades ago and devoted himself to installation art. But it is only in the recent years that this art has caught the fancy of the art community. Many cutting-edge young artists are venturing into this field. So Jiten Thukral and Sumir Tagra better known as T&T, who began their odyssey into the art world with installation works, are busy preparing a massive 80-ft X 80-ft creation for Galerie Hilger Contemporary in Vienna.


PACESETTER RATUL SAHA
Idea that clicked
This entrepreneur is the brain behind a one-of-its-kind portal, dedicated exclusively to Bengali cinema
Shoma A. Chatterji
Ratul Saha, in his early twenties, has floated a unique website, www.bengalimovies.org, along with two other partners. The site, as its name indicates, is dedicated exclusively to Bengali cinema. It took a year to organise the rich database for this website. Ratul constantly keeps on updating the portal, while pursuing his graduation in Computer Science from a college in Chennai.


Centrespread
HOME THEATRE
Get the Big Picture
Subodh Samuel & Shobita Shivshankar
T
IRED of standing in the queue to watch your favourite movie? Now all you have to do is to get yourself a home theatre and give those ‘houseful’ signs a miss. Just sit into the special screening room in your own home, select a movie of your choice, pop some corn, open a can of beer/cola/juice and make yourself comfortable in the cool confines of your personal mini-theatre.


Bling it on
Objects of desire

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The New Age Art Boom
The demand for installation art as an investment is yet to find ready acceptance in India. However, young artists are increasingly exploring the freedom of expression that this modern art medium allows
Nonika Singh

Part of the series Falling Fables by Reena Saini Kallat
Part of the series Falling Fables by Reena Saini Kallat

Torino by Jiten Thukral and Sumir Tagra
Torino by Jiten Thukral and Sumir Tagra

Escape For the Dreamland by Jiten Thukral and Sumir Tagra
Escape For the Dreamland by Jiten Thukral and Sumir Tagra

Untitled (Map Drawing) by Reena Saini Kallat
Untitled (Map Drawing) by Reena Saini Kallat

Painting is dead. Vivan Sundaram may have declared so decades ago and devoted himself to installation art. But it is only in the recent years that this art has caught the fancy of the art community. Many cutting-edge young artists are venturing into this field. So Jiten Thukral and Sumir Tagra better known as T&T, who began their odyssey into the art world with installation works, are busy preparing a massive 80-ft X 80-ft creation for Galerie Hilger Contemporary in Vienna.

Globe-trotting artist Sumakshi Singh is giving finishing touches to an installation Backstage Onscreen that will soon be displayed at the Hong Kong Art Fair. She is also working on an installation for the prestigious exhibition, Indian Highway. No wonder, Mukesh Panika, former director of the Religare Arts, is prompted to quip, "Without doubt, installation art is the medium of today."

But what exactly is this medium, anyway? Some say it is an artistic statement of three-dimensional works that are usually site-specific and designed to transform the perception of a space. Mumbai-based Reena Saini Kallat, an avid practitioner of the genre, simply calls it a vehicle to take an idea forward. T&T ventured into this realm as they wanted the viewer to experience art with all his five senses, and not just gawk at it. So, their very first installation BoseDK, which they created with the help of empty bottles, plastic bags and used wine glasses, included sound, visual and smell. Sumakshi Singh had viewers walk through her perceptual installation. At present, she is creating an illusionary installation, in which the viewers will become an integral part of the artwork.

In fact, it is these spatial possibilities of installation art that have caught the imagination of the artistic community. It is not only younger artists who are fascinated by this medium. Seasoned artists who found their moorings in other mediums, also sense immense possibilities in it. But does this increased interest also translate into commercial viability? New Delhi-based art curator Sushma Bahl feels that art collectors are waking up to installation art. Many art lovers install these works in their homes and in corporate offices. Sumakshi cites names of big-time art collectors Anupam Poddar and Kiran Nadar, who have bought installation art for their private museums. In fact, Nadar has recently opened Subodh Gupta's mammoth public installation Line of Control, which she purchased for an undisclosed amount from Hauser and Wirth Gallery. Sure enough, installations don’t come cheap but the price varies from artist to artist. T&T’s installation has fetched about a crore and Reena Saini Kalat's painted sculptural installation (made of rubberstamps) was bought by The National Taiwan Museum of Fine Arts for $1,20,000 (Rs 60 lakh). Yet T& T, who have sold nearly 80 per cent of their works albeit to museums abroad, assert, "Installation art is not easy to sell." Prateek Raja from Experimenter Gallery, Kolkata, however, feels that the number of risk-takers among collectors is increasing.

Of course, the demand nowhere rivals that of the paintings. Also, installation art is not always permanent and often requires great effort to store it, which further inhibits the buyers.

Kallat, however, feels that collectors from the world over are going out of the way to conserve installations. Take Marc Quinn's works. Created out of his blood, the sculptures need permanent freezing. Yet, there are collectors who are willing to do so. Even Kallat’s work Silt of Seasons, a video projection on sand, requires sand to be placed in a particular way, and yet has been acquired by a museum in the West.

But in the Indian context, it must be understood, as Panika says, "We don't have a ready audience, both in terms of critiquing it and understanding it." After all, installation art has been in the West for long. And while traditionally, and in our vernacular lexicon, installation has been a part of our rituals and temples, the word installation art is rather new. Says art critic and author Alka Pande, "The understanding and interpretation of installation art has come from the West."

Kallat reasons, "When an artist creates art, the idea is to make it more meaningful to oneself. Installation art allows one to breathe an idea in complete totality."

Panika feels buyers may not be interested in the complete installation but the buzz that it generates does have spill over benefits. So, the buyers may pick up parts of an installation or other art works associated with it. For instance, the animation part of Sumakshi's work has been bought by the CoCCA museum in Coimbatore.

Panika feels that with the interest being evinced by museums and galleries the world over, ultimately buyers, too, will come for this new language of art. The art fraternity, anyway, is engaged in the liberation and freedom of expression that this art allows than be bothered about the nitty-gritty of buying and selling. As a new trend in art, it is here to stay.

Origins of installation art

Circumferences Forming: First Conforming, Always Transforming, now Reforming and Learning Centres Everywhere by Sumakshi Singh
Circumferences Forming: First Conforming, Always Transforming, now Reforming and Learning Centres Everywhere by Sumakshi Singh

Installation art came into prominence in the 1970s but its roots can be identified in earlier artists such as Marcel Duchamp and his use of the readymade objects. Alka Pande agrees that as a reference point, one can consider Duchamp's use of the urinal and Dadaism as starting points. In India, the practice is more recent, dating back to two decades. Vivan Sundaram can be hailed as the first to practice installation art. In more recent times, it is artists like Subodh Gupta, whose utensil installations have become his signature style. Gallerist Prateek Raja feels that the art became commercially viable only in 2005. Contrary to the popular belief that only a few celebrated names associated with it have lent this art form credence, the practice finds much favour with a host of artists. Whether site-specific art or installation art are two different things or one and the same? Whether installation art is temporary or permanent in nature? These are the questions for which there are no definite answers. With the advent of new media and intervention of technology, installation art is evolving. At times, it also includes videos and animation. Panika says the beauty of this art is that artists can respond to different stimuli and sites at different points of time and redefine what art is.

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PACESETTER RATUL SAHA
Idea that clicked
This entrepreneur is the brain behind a one-of-its-kind portal, dedicated exclusively to Bengali cinema
Shoma A. Chatterji

GOING PLACES: Ratul SahaRatul Saha, in his early twenties, has floated a unique website, www.bengalimovies.org, along with two other partners. The site, as its name indicates, is dedicated exclusively to Bengali cinema. It took a year to organise the rich database for this website. Ratul constantly keeps on updating the portal, while pursuing his graduation in Computer Science from a college in Chennai. The website has a database of around 2,000 films and 4,000 artists and technicians, choc-a-bloc with photographs — archival, historical and contemporary. It features information about films, directors, actors, technicians, releases, premieres, first looks, festivals, music launches, press conferences, awards and the works.

"It has been a wonderful journey. We are bringing changes everyday after many trials so that the lovers of Bengali cinema get more. The way Bengali cinema is emerging; it should reach a wider national audience and NRI Bengalis. We have set ourselves a reasonable goal of 10,000 visitors per day," elaborates Ratul.

Ratul’s website currently shows up prominently on Google’s search engine. It is also present on Yahoo and Bing. "As of today, www.bengalimovies.org is ranked fifth on Google, among movie-related searches. The whole system is structured on a popular, scalable and reliable system. The technical team, which includes students from IIT, NIT and CMI (with work experience from IBM and Adobe) is working hard to make things smoother and cleaner," explains Ratul. Of the three partners, two are financing the website. The editorial team consists of eight Kolkata-based youngsters, devoted to Bengali cinema. Each of them has been assigned definite work profiles and being paid modest salaries from the invested money.

"We have managed to put together the website with the help of designers, who created some mock websites, with a presentable and user-friendly site at the end of the day," smiles Ratul. Over the next five or six years, Ratul sees himself finishing his Ph.D. in Computer Science. He dreams of making his baby www.bengalimovies.org the best website on Bengali cinema.

Excited with Ratul’s website and its USP, two big production houses, offered to buy the site. They also requested the young man to work with them but he declined. "I am focused on what we serve to the users. I cannot work under someone, I am too young for that," sums up the young man.

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CENTRESPREAD
HOME THEATRE
Get the Big Picture
Subodh Samuel & Shobita Shivshankar

TIRED of standing in the queue to watch your favourite movie? Now all you have to do is to get yourself a home theatre and give those ‘houseful’ signs a miss. Just sit into the special screening room in your own home, select a movie of your choice, pop some corn, open a can of beer/cola/juice and make yourself comfortable in the cool confines of your personal mini-theatre.

That, in a way, explains why the home theatre was voted the ‘Gadget of the Year’ in 2011. It remains one of the most tantalising products in the Indian entertainment market. Many consumers are fooled into believing that a home theatre is a gigantic television, complete with a surround sound system. In reality, the term home theatre refers only to the audio equipment and the platform the audio plays on.

A home theatre system usually includes five (or more) speakers, amplifiers and a sub-woofer, along with movie or a movie-playing platform like a DVD, VCD or a Blu-ray player. Brands like Bose, Onkyo LG, Samsung, Philips and others design home theatres to replicate the surround effects of a movie theatre. A television screen is generally not a part of the package, though companies are now introducing deals that include one, especially for the Indian market.

Most popular

The conventional home theatre system with 5.1 channel digital sound (five speakers and one sub-woofer) is still the most popular in India, although the sound bar is also gaining ground. However, do make sure that there is ample space in the room for the system. If there are no space constraints, you could upgrade to the 7.1 or 9.1 systems, which are cutting-edge in this technology. Wall-mounting the system is an option for a pleasing look.

For those with less space to work with, a 2.1 channel digital sound (two speakers and one sub-woofer) will work well. In homes where there is almost no space for speakers or wall-mounting, a sound bar may work the best as this single horizontal unit comes with a sub-woofer and an inbuilt DVD/VCD player.

Smart buy

Buying a home theatre system is going to cost you substantially. A smart buy for those who own an iPod or an iPhone is a system with an integrated iPod dock. If you buy an iPod dock separately, the cost of the home theatre system shoots up by Rs 5,000.

Most people, who invest in a home theatre system, dedicate a room specifically for home entertainment. Try and figure out a rectangular room with as less natural light and sound from outside as possible — for privacy as well as an excellent sound experience. If it is just movies that you are interested in watching, a screen and a projector would serve you well. However, if gaming features on your to-do list, then a giant screen (a 70-inch, at least) will be a good choice.

Once you have decided on the right home theatre system, make sure the speakers are mounted on the side and rear walls of the home cinema to get the best sound out of the system. Speakers already have specifically engineered enclosures to enhance their performance. So don’t enclose them in cabinets or shelves. Doing so can actually degrade the sound quality.

Cinema-like ambience

Remember, without a properly accessorised room, even the best of home theatres can seem to lose audio and video quality. So, throw in LED lighting to set the right mood and create a cinema-like environment.

Carpet the floor or throw in some rugs, put up movie posters. Add book shelves by the walls to absorb harsh, muddy sounds. You can even get experts to install acoustic-friendly fabric or sound control panels on the walls to help control reflective sound waves. Some speakers also create faux surround sound effects by bouncing sound off the walls. Add to this some upholstered sofas or La-Z-Boy recliners, or if you have big bucks to spare, bring in professionals to install plush theatre seating (make sure, there is enough leg space). Get a microwave for some instant popcorn. Finally, just put on your favourite movie and you have a complete cinematic experience in the comfort of your own home.

Bose Lifestyle 48 DVD Entertainment System
This is the grand emperor of all home theatres. The Bose Lifestyle 48 DVD Entertainment System is a High-Definition Multimedia Interface (HDMI) compatible and includes the trademark Jewel Cube speakers and a DVD and CD player. One of the unique features of the speakers is that it evaluates the dimensions of the room and adjust the sounds of the acoustics automatically. It stores up to 340 hours of music and as an audio, it can be connected to 14 rooms with Bose-link technology. The intelligent playback mode will identify your preferences and create a listening experience dedicated to your tastes. It is designed to complement flat-panel TV screens and is compatible with a wide range of formats, including DVD video, CD, VCD, MP3 files and MPEG-2.
Price Rs 2, 98,013

RCA RT2910 Home Theatre System
Many may call it a basic home theatre. But the RCA RT2910 Home Theatre System features 1000 watt of total power to fill your home with resounding sound. It includes an AV receiver, four identical compact speakers, a centre channel speaker and a sub-woofer. Also featured are three HDMI inputs, a co-axil and an optical digital audio input. It has a line-in for connection to iPod and other portable audio products. It has a surround sound system, with Dolby Pro Logic and Dolby digital decoders. The sound is smooth and the bass clean, which makes movie watching an exciting experience. This 100-watt system is wonderful buy for those on a budget.
Price $199 (Rs 10,000 approx)
Philips Immersive Sound Home Theatre HTS5591
This relatively inexpensive system is guaranteed to pump up your home entertainment. The Philips Immersive Sound Home Theatre HTS5591 is a great listening and viewing experience. Its dynamic three-directional angled speakers offer powerful surround sound with the system’s double-bass technology, lending real depth to the tonal quality. The speakers not just deliver sound towards the front but also to the sides, creating a wider sweet spot so you can enjoy more immersive and cinematic surround sound. Its DVD video can be upscaled via HDMI, which is as close to the 3-D experience as one can get. It can play all popular entertainment content, including 3-D Blu-ray for a truly immersive movie experience.
Price Rs 35,990
Panasonic SC-BT100 Blu-ray
One of the top systems in its class, the Panasonic SC-BT100 Blu-ray will take your favourite music and movies to the next level. It comes with a full-HD high-quality picture, premium sound and integrated universal dock for iPod. It has a Blu-ray drive, bamboo fibre speaker diaphragms and its wireless technology delivers signals to the two speakers that can be placed anywhere in the room. Its digital video processor reproduces crisp, natural colours that are exactly the same as the original. It has a 5.1 channel surround sound of Dolby, which is expandable to advanced 7.1 channel surround sound. It gives an overall excellent performance with hi-definition picture quality and a great sound system.
Price Rs 49,000 (approx)
Onkyo HT-S9100THX
This is one authoritative home theatre that packs a punch. The Onkyo HT-S9100THX is an extremely versatile system in the market. Whatever input you choose — whether gaming, movies, broadcasts, or music — the system draws on a reservoir of precise amplification power to create a breathtaking home entertainment experience. The system includes a dedicated A/V receiver, a 12-inch powered, front-firing subwoofer, front speakers, a central channel and two pairs of surround back speakers. This allows the system to deliver panoply of surround sounds, including the Dolby and Master Audio. Go for it if you have the moolah to spare.
Price Rs 50,550
LG HT953TV Home Theatre System
An amazingly stylish, slim and light LG HT953TV Home Theatre System that features high-end sound, especially tuned by audio company Mark Levinson, which gives it a hi-fi sound quality with 1,000-watt output. It has a pro-digital amplifier with a sensitive, touch-button, red LED and glossy parabola-designed speakers. It also features surround sound of Dolby digital technology. It comes with a HDMI cable to connect with your high-definition televisions. It also has iPod docks so that you can listen to your favourite music by connecting your iPod to it. It has a built-in DVD player with 10.1 virtual sound for an overall excellent performance.
Price Rs 59,390
Harman Kardon HK HS 250BQ
As far as entertainment gizmos go, this American company packs a punch. The Harman Kardon HK HS 250BQ is a power-packed home theatre, which is certified to handle full, high-definition video processing and has the Dolby and Master audio. It has features that include sound correction and speaker calibration. Whatever input you choose — whether gaming, movies, broadcasts, or music — it draws on a reservoir of precise amplification power to create a breathtaking home entertainment experience. With video upscaling, audio equalisation, acoustic-treatment technology and integrated control with leading display brands, this is a fail-safe solution for most home environments.
Price Rs 54,990
Sony DDW5500 Home Theatre System
It is truly a Sony. The Sony HT DDW5500 is a 6.2 channel home theatre component system with two high-performance sub-woofers, offering more balanced bass distribution, and allowing listeners to experience all the power, detail and emotion of their favourite music and movies. It has Digital Cinema Auto Calibration (DCAC), which automatically calibrates audio performance according to the shape, size and construction of the room. The home theatre comes with a digital media port for songs, pictures and videos stored on a variety of devices like the iPod, Sony walkman, MP3 player, Sony Ericsson walkman phones, bluetooth and wi-fi portable music. All you have to do is to plug in and play this high performance device for your listening and viewing pleasure.
Price Rs 44,990

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Bling it on
Objects of desire
GREAT INDIAN SPIRIT
If you thought single malt was produced only in Scotland, think again. One of the top single malts of the world is made, believe it or not, in India. A Bangalore-based family distillery called Amrut, makes Amrut Herald, which is available in more than 20 countries. It is a unique whisky, which is first distilled and matured for five years in Bangalore, and then sent to Helgoland, a small German archipelago in the North Sea, where it is double-matured for another 18 months. The end result is a whisky with flavours of cloves, liquorice, butterscotch and burnt sugar that can beat any malt in the world.
Price $155 per bottle (Rs 7,750)
TIE THAT BINDS
Long after he presided over the USA for two terms, Bill Clinton is still a fashion icon who can set trends with his latest hairstyles, bespoke suits and cool shades. Recently, he turned the staid and formal necktie into a vibrant fashion statement. The tie, by the exclusive New York neckwear brand Vittorio J, is made of pure English silk. It has been cut, folded and hand-sewn in Naples by artisanal craftsmen. It is now part of the Vittorio J’s exclusive collection. And, in case, you are thinking of buying it, remember it has a waiting time of a month!
Price on request
KIDS ON THE HIGH STREET
This has to be the coolest stroller in the world. The Roddler, made by American company Kid Kustoms, features two rear and one front chrome wheels with fin-shaped fenders, colour-matching brakes, chrome grips and a suede seat. Its sleek design — based on the 1950s automobiles like Buick and Oldsmobile — makes it look more like a classic car than a wheeler for your little one. The stainless steel chassis is inspired by aircraft designs. The custom seat and top could be made of ostrich, alligator or cow hide. It even includes an iPod dock and a DVD player. It can be customised with a variety of different colours. So, go ahead and pamper your child with this jazzy buggy.
Price $2,000 (Rs 1 lakh) & above
TASTE OF OPULENCE
It is a global taste that cuts across all age-groups. Ice creams are heavenly in any part of the world and everyone has had them occasionally. But there are some ice creams that only a few can taste. New York’s best known restaurant Serendipity 3 serves one such ice cream — the delectable Grand Opulence sundae. The scoops are garnished with 23-karat edible gold. If you are wondering who’d be rich — or foolish — enough to eat it, you are in for a surprise. Serendipity 3 sells almost two of these sundaes a month. So if you have the moolah to burn, go ahead and take a lick of this luxury.
Price $1,000 (Rs 50,000)
iPAD WITH AN ATTITUDE
The iPad is turning out to be the latest fad, with people shelling out big money for the gizmo. But there’s a new accessory that will set you apart. And that’s the Jimmy Choo Tyler Glitter iPad Sleeve.The sparkly case is as creatively designed as the iconic luxury lifestyle brand’s shoes and handbags. Besides protecting your expensive iPad from dust and other elements, it is sure to lend a cool quotient to your personality.
Price $495 (Rs 24,750)
FOR THAT SINKING EXPERIENCE
It is the 100th year of the world’s biggest tragedy on sea. The British passenger liner Titanic that sank near Newfoundland on April 15, 1912, killing 1,514 persons, is causing a memorabilia frenzy. First, there was an auction of the menu of the last supper on the doomed liner. Then, Swiss watchmaker RJ-Romain Jerome created the Titanic timepiece. Now comes a bonanza for those fond of camping. The Tentanic is a 1:2 replica of the luxury liner and can accommodate more than 1,000 persons. You can go ahead and buy your own Titanic experience that comes complete with a dining room, ballroom, Irish dancing room, kitchen and giant screen TV sets. Here, at least, there is no fear of striking an iceberg and sinking.
Price $12,000 (Rs 6 lakh)
GETTING SPORTY WITH SHOES
Time was when a shoe was, well, just a shoe. Today, the humble shoe of the yore is a fashion accessory. Check out M577SN2 by celebrated British sports brand New Balance. The shoe is a re-designed version of the classic 1980s’ runner and a teamwork of New Balance, Milkcrate Athletics—the New York brand of music-inspired fashions and Stockholm sneaker giant Sneakersnstuff. The result is a suede, pigskin and leather premium sneaker in a contrast palette of colours that is becoming a fad among the young.
Price $300 (Rs 15,000)
FASHIONABLE INVESTMENT
It is a golden idea in the times of the global economic downturn. French fashion designer Jean-Paul Gaultier has created a gold bar for people looking for safe investment avenues. The gold bars — only 5,000 are being released — weighing one ounce (28.35 gm) each, bear Jean-Paul Gaultier’s name on the flipside, over a striped-heart design. According to the Wall Street Journal, “Never before has a fashion icon designed a gold ingot.” The one-of-a-kind bar is truly a collector’s item and all set to become a much sought after piece of jewel.
Price $1, 825 + $25 handling fee (Rs 91, 250 + Rs 1, 250)
HEADY FRAGRANCE
That the Material Girl can smell success is evident from her string of chartbusters that has kept flowing for more than two decades. But now, Madonna is out to prove that she’s got a nose for bigger things. The superstar has created Truth or Dare by Madonna, an amazing bottle of fragrance, named after the 1990 documentary film on the singer. Created for women between 25 and 45, it is a heady blend of jasmine, benzoin, white lily and musk, making the eau de parfum feminine, sensual, mysterious and intoxicating — much like Madonna herself!
Price $55 for 30 ml (Rs 2,725)
MEMORIES IN GOLD & SILVER
It’s been 35 years since the Star Wars came. The movie changed the course of cinema and ushered in the era of the sci-fi thrillers. The 1977 epic space opera immortalised robot R2D2 and his counterpart C3PO. Cashing on the loyal fan following of the movie, a Japanese company Imperial Enterprises has crafted two statuettes of the iconic C3PO and R2D2. In case, you thought these were just frivolous pieces of merchandising, think again. The limited edition robots are made of pure gold and silver, respectively. So go ahead, get your own space memorabilia and be a part of cinematic history.
Price C3PO $6,000 (
Rs 3 lakh) & R2D2 $1,800 (Rs 90,000)

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